Innovation

PackshotCreator software Version 11 : a significant step into product photography optimization

Discover some of the latest advancements in automated product photography with PackshotCreator software: Automatic background removal PackshotCreator engineers worked hard in order to improve and go further developing algorithms and optimization to remove the background. The AutoMask feature helps users to take pictures and remove the background automatically without additional steps even on complicated products). […]

E-commerce

E-commerce 2019 product photography guide: all your visuals from A to Z

What impact does an image have on potential clients? How do you create standardized, innovative visuals in-house for your online storefront?  What are the technical solutions and the latest trends to help you stand out from the competition? Learn the answers in this 2018 guide to e-commerce photos. You’ll find analysis and advice from e-commerce […]

Innovation

PackshotCreator’s new software: a control center for product photography

PackshotCreator has just released its 2018 software version. With cutting edge features to automate and standardize professional image production, this is less of an evolution and more of a revolutionary change. Here’s an overview of the new features with Laurent Wainberg, director and founder of PackshotCreator. A user-friendly interface with multiple project screens The 2018 […]

Events

E-commerce products photography: an international partnership in Dubai

PackshotCreator, the inventor of the Packshot studio and the leader of e-commerce products photography solutions in Europe announces a strategic partnership with Shapes Defined, a company based in Dubai. A new strategic vision for e-commerce products photography This partnership comes as a response to the economic transformation in the Middle East; this is the mission that PackshotCreator […]

Innovation

Online product photography: hit the ground running in 2018

To cap off a year filled with innovations, PackshotCreator is announcing an exceptional trade-in offer. The leading brand in online product photography will take your old studio box and replace it with a flagship product, the PackshotCreator R3 M, operated by the latest generation PackshotCreator software. Here’s a recap of the innovations we launched in 2017… […]

Product photography

How to photograph eyewear for online stores?

How to photograph eyewear for online stores? This case study — the first in our new series — gives you all the essentials to produce high-fidelity photographs of eyewear for your online store. It’s based on the expertise of several product photographers, graphic designers and marketing executives. Discover our product photography tutorial. 1- How to photograph […]