Kappa gives its motivations for a PackshotSpin acquisition
The official online shop of the well-known Italian brand Kappa, offers equipment, accessories and sport clothing for men, women and kids.
A 360 Packshot rotating-plate controlled by software
About two months ago, Kappa chose to acquire the PackshotSpin solution. Benoit Defois, Director of the E-commerce website, gives us the reason that motivated his choice.
Why choosing the PackshotCreator solution?
« We have decided to invest in this solution in order to answer budget constraints without forgetting quality requirements. This solution allows us to master – among others – the costs of product shooting.»
What use do you make out of the PackshotSpin ?
« The PackshotSpin is a perfect tool to take pictures on a mannequin. We used a Mohrmodels mannequin swith the turntable and the render is absolutely realistic and gives the clothes a human body shape.
Moreover, this solution allows us to integrate easily and quickly the pictures on our website. We do save them also on our corporate image bank, enabling us to use them for our multiple print and online communication tools (like products sheets, brochures or leaflets).
From your point of view, what are the advantages to have a PackshotSpin within your company?
« With our PackshotSpin, we can also easily create 360° animations to highlight our products. The turntable and the software are saving us multiple hours of work as the workflow is fully automated. Additional functionalities, like the possibility to add text on our animations, offer great possibilities.»
You had a complete « hands-on » training on PackshotSpin, what did you think about it?
« I really enjoyed the training, I found it really well presented and efficient. It helped us to fully get into the software and the solution in no time: discover user tips and a lot of useful information! »
Last word about PackshotCreator :
« We have totally been convinced by the PackshotSpin for mannequin shoots. Moreover, we have recently purchased a PackshotCreator R3 to shoot also other products, such as shoes, bags, caps and other accessorizes. This solution allowed us to go even further by creating pictures on a pure white background, master reflections and light angles, use the background removal tool and also delete the blur effect with the Hyperfocus.»functionality
Other posts you might be interested in :
The online shoe market is considered as a booming sector that is counting today several pure-players (such as Zalando or Zappos) as well as physical shops launching their own e-shop.
SportOkay.com has launched last autumn a new website dedicated to sporting goods with a large choice of products. SportOkay.com is specialized in mountain equipments, trekking and cycling gear from the most reputed brands. Delivery is available in Europe.