How to prepare Winter sales 2012?
According to a study published in Ecommercemag about Spartoo, an online shoe store, 70% of French people have postponed their purchases until January 11, when Winter sales in France are scheduled to start.
HD 360° animations are a considerable advantage in terms of conversion rate
Their budget has decreased by half compared to last year, but this is good news for the ecommerce sector, which will recover about 30% of consumers during this period. Indeed, people are looking for the best deals online, which will highly increase the popularity of e-commerce websites. That is why you must be prepared – it would be a shame to miss such opportunity.
HD 360° animations are a considerable advantage in terms of conversion rate. Animations allow consumers to view the product under all angles and examine each and every detail. Enriched animations even bring the consumer a unique virtual experience that is comparable to an experience in a real store. A powerful picture or animation will dispel the consumer’s hesitations and pull the trigger the purchase.
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