Passion for product photography

[email protected] is the online supermarket created by Coop, the largest retail and wholesale company in Switzerland. [email protected] offers a large range of brand products as well as its own brands. Food goods, groceries and other daily life products are sold online and are directly delivered to the final customer. In order to enhance the product presentation of its webshop, [email protected] purchased a few years...

Depending a lot on distance selling as its primary way of sales, Dell relies heavily on quality photos of its products. With PackshotCreator, we internally shoot our products without having any pre-requisite knowledge in photography. This helped us save costs as we did not have to rely on an external photographer.

Since we are selling clothing, there is always the risk of customers returning products because they do not fit. This is why we wanted to establish a way of presenting the textiles online which makes them comparable and also is capable of showcasing small details. We did not shoot our own pictures before and only used images from the manufacturers.

Before using the PackshotCreator photo studio, we used to hire the service of an external photographer whenever we needed photos of our products. In addition to the significant costs incurred, it was not always the best and the fastest solution. Our challenge was to find an easy way to produce our photos without the need to train our staffs

The German company Eurotronic Product GmbH is specialized in the development of smart solutions in the sector of PC-electronics. The firm sells its products online to its business partners. The philosophy of the firm is focused on the customer’s satisfaction.