How to enhance the texture of a lipstick in a product photo with AI?

How to enhance the texture of a lipstick in a product photo with AI?

Logistics

Alphashot Pro G2

Tool

Orbitvu Station software and a lipstick

Duration

3 minutes

Exemple de création visuelle pour rouge à lèvres avec packshot Orbitvu

Product photography plays an essential role in e-commerce and cosmetic marketing, which is why it is important to capture details, especially texture. It is advisable for cosmetics, fashion and many other fields to offer close-ups of products to highlight texture.

The more information visitors to your website have about products, the more likely they are to make a purchase. 🛒

This guide takes you step-by-step through the steps needed to enhance the texture of a lipstick and obtain detailed visuals. 💄

Also discover our guide to enhance the texture of a blush through a packshot.

Place and center the lipstick

Place the lipstick in the exact center of the turntable. The studio has a integrated laser centering system to ensure accurate positioning, thus avoiding rotation errors that could affect the quality of the animation. 📍

You can also help yourself with center point of the plateau. Finally, check on your screen that the product is in the center and well oriented in front of the camera. 💻

✨ Tip : Make sure the lipstick is stable. If you are working on a small or cylindrical product that may move, use a piece of adhesive tape or clear double-sided tape.

Choosing an AI template

The Orbitvu AI Assistant comes with a powerful feature to suggest the best light configurations depending on the type of product. 💄

Once your lipstick is positioned, click on the “AI” icon and let the AI Assistant Scan the product and offer several adapted lighting options.🤖

The AI will offer you 4 light templates different, choose the one that highlights your lipstick the most. For our packshot we chose the Posh template.

Adjusting the light and the camera

Lighting is the key element in magnifying the reliefs of a product. Lipstick, with its semi-matt or glossy texture, can reflect differently depending on the light sources. 💡

Adjust your device settings: Low ISO (100-200) to minimize digital noise, Medium opening (f/8 to f/11) for optimal sharpness and shutter speed stable at 1/125. 📷

Start shooting

After taking a photo by pressing the 📷 icon to check that all settings are optimal, click “Capture All” to start shooting. 🎬

For photos that require sharp textured details, you can use the technique of Focus Stacking with Orbitvu's Superfocus tool. 🔍

Discover the focus stacking technique in our jewelry tutorial.

Retouch colors

Photo editing plays a key role in enhancing the texture of a lipstick. 💄

Adjust the tint And the saturation to make the product match its physical version, while making it appealing on the screen.

Increase sharpness and contrast

At this stage, highlight the texture: 💡

  • Apply a slight increase in local sharpness to the stick.
  • Subtly enhance contrasts to highlight streaks and reliefs.

However, avoid amplifying these changes excessively, at the risk of giving an artificial appearance or denaturating the product. 🚨

Use the AutoPolisher tool

One of the advantages of Orbitvu is its Autopolisher, which automatically edits your images to correct minor blemishes, adjust contrasts, and improve sharpness.

Export the final photo

Once your photo is perfect, export it in the format required for your platform. 📤

  • Web format : JPG or PNG with a resolution of 72 dpi.
  • Impression : High resolution TIFF or PSD format.

Solutions like Orbitvu allow you to publish directly from the Obitvu Station software to marketplaces like Shopify or Magento. 💻

FAQS

No, the AutoPolisher is integrated into a guided workflow, allowing operators without retouching training to produce professional-looking visuals. Advanced settings are still available, but most adjustments are automated.
Thanks to automation (AI Assistant, AutoPolisher, settings templates), each team member can quickly repeat the same procedure without the need for in-depth photography knowledge, allowing more visuals to be produced in less time.
By offering high-quality images that value textures, you reduce returns and increase sales, improving profitability. In addition, automation speeds up production, which considerably reduces the costs associated with repeated shootings.
Focus stacking allows for maximum sharpness in all areas of the lipstick, which is essential for complex details. Unlike simple shooting, it eliminates the problems associated with a reduced depth of field.
Yes, live shooting via Orbitvu Station allows you to immediately see the result of each adjustment, avoiding trial and error and speeding up the creation process.

Why talk to our experts?

- 20+ years of experience: Unparalleled expertise in photo automation
- 10,000+ installations: Proven solutions around the world
- Continuous innovation: The latest advances in automated photography
- Personalized advice: Recommendations adapted to your specific challenges

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- Accelerate your visual production
- Optimize your photo workflow
- Maximize your return on investment

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Le studio Alphadesk Orbitvu pour des photos à plat