How do you get accurate colors in product photography?
How do you get accurate colors in product photography? 🎨

Alphashot Pro G2 Photo Studio
Orbitvu Station software and a lipstick
3 minutes

When you buy online, the color of a product plays a key role in the purchase decision. A poorly reproduced color can disappoint the customer and lead to returns. To avoid this, it is essential to have an optimized shooting process.
In this guide, learn how to use Orbitvu solutions to create accurate and consistent visuals, using the example of a lipstick. 💄
This tutorial was done using the Studio Alphashot Pro G2, the first automated photo studio with a built-in AI assistant. 🤖
Position your product
Before you start, place the lipstick in the center of the studio turntable for consistent visuals from every angle. A good positioning from the start guarantees an optimal result. 🎯
Help yourself with integrated laser, or from the center point of the tray and checked the centering on your screen. 💻
Adjust the light and make way for the packshot
After selecting your template, you can fine-tune the lighting as needed. The Orbitvu Station software allows you to control each light source to avoid annoying reflections and to obtain a faithful color.
Once satisfied with the result, start the capture by clicking on “Capture All”. 🎬
Retouches: the colors
This is the key step in ensuring that the color shown on the screen is a perfect match for the actual product. You can fine-tune the tones accurately and compare the captured image with the physical object for optimal results. 🎨
✨ consultancy : Work on a calibrated screen to avoid any unpleasant surprises during export and publication.
Export and publish your visuals
Is your image ready? All that remains is to choose the right export format according to your distribution channel: e-commerce site, social networks, marketplaces... 💻
The Orbitvu Station software allows you to optimize your files and publish them directly from the platform.
Or you can simply export your images in the format of your choice: PNG, TIF, JPEG, WEBP...
Also discover how to make a 360° animation of a lipstick.
Discover how to highlight the textures of your products through a photo.
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