In-house automated photography for art & antiquities products
Digital images are becoming a popular tool in the art and antiquities market. They are helping to advertise and document artwork and antiques. With automated photography solutions, they can also be used to create authentication and insurance papers for any kind of artwork, collectible or antique. In order to grow profits, art professionals are promoting and selling artworks and antiques to an increasingly global customers. State-of-the-art professional photographs and 360 animations play a key role in this booming international trade.
- How to
CREATE SIMPLE, MULTI-ANGLE OR 360° ANIMATED VISUALS IN-HOUSE FOR ART & ANTIQUITIES
Paintings, statues, antique furniture, coin collections, lithographs… PackshotCreator automated photography for art & antiquities products become a simple and intuitive process.
- What equipment is necessary to produce visuals for antiques, collections, or artwork on my website or print catalogue?
- Do these solutions take care of any logistics, insurance, or conservation-related constraints?
- Does the automated photography process respect the unique characteristics of the works that are being photographed (e.g. texture, materials, metals, finish…)?
- How should you photograph an artwork to display its patina or paint pigments?
Our experts have been providing answers to questions like these on a daily basis for the past 18 years.
YOUR PACKSHOTCREATOR AUTOMATED PHOTOGRAPHY FOR ART & ANTIQUITIES
Photographic solutions tailored to your artworks and collections
PackshotCreator offers an advanced range of automated photo studios and equipment. They can be used to create in-house photos, animations, and videos of products. Designed to automate shooting from multiple angles without having to move the subject.
For internal and client-facing communications
Our studios are set up to produce photos, animations and videos for e-commerce, art gallery catalogues, digital conservation, archiving or even insurance purposes.
Minimum space requirements, maximum security
A compact, versatile studio can easily be stored in a storeroom, sales room, or in an auctioneer’s office. It avoids the need to go back and forth with service providers while helping you to better protect and conserve fragile, valuable art works.
BRING YOUR ART & COLLECTIBLES PHOTOGRAPHY IN-HOUSE
There are two options designed to configure in-house automated photography studios : PackshotStudio Multi-Side, LiveStudio, LuminaPad+ Mark II. These two allow multiple types of shooting like for instance, a light table photo shoot of a medal collection using backlighting. A variety of configurations also allow for vertical shooting of statuettes and other artwork in backlit studio background mode.
The recoding of object placement (Ghost Image), the creation of personalized studio lighting profiles and the PackshotOneClick function allow you to save a considerable amount of time. For instance, you can create online sales catalogues or printed catalogues (statuette series, medal collections, vintage wine collections…). Another feature to speed up your production of visuals: multi-product shooting. This tool allows you to simultaneously photograph several objects such as coins or stamps in a single collection. It is then possible to separate the images and export a separate photo file for each.
SCALABLE PHOTO SOLUTIONS FOR ALL YOUR ARTWORKS
In backlit mode, the LuminaPad can be combined with the turntable PackshotSpin to create visuals such as 360° animations of a period armchair, a porcelain teapot, or bronze trim… To model objects in 3D, PackshotCreatoroffers a range of tailored solutions: MaestroBot studios and equipment.
The PackshotCreator R3 is another automated photography solution to create photos on a pure white background, multi-angle visuals and 360° animations of your art and antiquities. Reveal every detail: the patina of a piece in bronze, the rim of a coin, the white veneer of porcelain or the tone and pigment of a painting. Its lighting and patented turntable provides you with an optimal, high-precision environment to produce your visuals.
FEATURES DEDICATED TO THE CREATION OF ARTWORK VISUALS
Control from 1 to 100% the intensity of light on your photo studios. Thanks to our dimmable 100% LED technology, you can provide visuals of your paintings that are faithful to the precise color, tone, and texture.
With the Hyperfocus, reveal the history of your collectable works by providing your audience with 100% precise visuals. Online bidders will not miss a single detail of your works: the thickness of a paint, the pigments used, or even the smear of oil paints on the canvas.
Create still photos or 360° animations of your antiques and add hotspots and magnification tool. The Hotspots feature will let customer click on your visuals and obtain important information about your products. The magnification tool will permit them to visualize in high precision, every single detail of your art works.
WHAT BENEFITS FOR THE Art & Antiquities INDUSTRY?
Multiple product trimming
The Multi Product Capture feature on PackshotCreator software allows you to photograph simultaneously several historical weapons, for example, displayed on a flat surface in your photo studio. You can then automatically obtain separate image files for each item. Incredibly convenient and productive when you are creating catalogues.
Automate your image production
For online auctions, many images must be photographed as quickly as possible. Whether there are 50 or 2000 product references, PackshotCreator software will standardize and automate your production: product placement, memorization of batch parameters, simultaneously exportation of files into several formats, and many more.