Three complementary technologies are composing this modern studio: lighting, dongle and a software.
A compact studio, an integrated homogenous LED lighting system, piloted by a powerful software.
A unique photo studio on the market for the creation of 2D visuals for small objects.
Composed of 9 modular zones, obtain with ease, photos of all your products.
This photo studio benefits from an interior shooting volume of 702 cm3 and can hold large products.
Benefit from two distinct shooting modes for your clothes, textiles and accessories.
An innovative photo lighting system for semi-precious stones and gemstones. Automate your image production for watches, jewelry, gold. A scalable, ultra-compact photo studio.
Le PackshotSpin Jewelry est un plateau tournant conçu pour les secteurs de l’horlogerie, la bijouterie, la joaillerie et l’orfèvrerie. Il a été fabriqué avec le plus grand soin pour automatiser des rotations continues ou séquentielles de produits légers suspendus ou posés.
C’est le seul système du marché à profiter d’un moteur pas à pas ultra performant et extrêmement précis.
Fluides, sans à-coup, sans oscillation, réalisez des visuels animés délicats, sereinement et en une seule prise.
Three complementary technologies are composing this modern studio:lighting,dongle and a software.
A compact studio,an integrated homogenous LED lighting system,piloted by a powerful software.
Composed of 9 modular zones,obtain with ease,photos of all your products.
Benefit from two distinct shooting modes for your clothes,textiles and accessories.
An innovative photo lighting system for semi-precious stones and gemstones. Automate your image production for watches,jewelry,gold. A scalable,ultra-compact photo studio.
Le PackshotSpinJewelry est un plateau tournant conçu pour les secteurs de l’horlogerie,la bijouterie,la joaillerie et l’orfèvrerie. Il a été fabriqué avec le plus grand soin pour automatiser des rotations continues ou séquentielles de produits légers suspendus ou posés.
Fluides,sans à-coup,sans oscillation,réalisez des visuels animés délicats,sereinement et en une seule prise.
Why would you need to create your own food product photography ? Culinary and agro-food businesses are subject to strict hygiene regulations. They are required to provide consumers with evidence of their product safety. Yet they also have to follow trends and high standards in their visual aids.
Our specialists have been providing answers to questions like these on a daily basis for the past 15 years.
The need for visuals in the culinary industry is growing exponentially with the growing number of trends and communication media (press, recipe books, social media) as well as the arrival of an internet behemoth on the scene in 2015. Efficiency, creativity and speed are essential for any business that wants to safeguard its place on the web. There are also photo shoot costs to be considered, especially when you have to photograph thousands of items to a uniform standard.
The PackshotOne, PackshotCreator R3, and PackshotMini Mark II photography studios are operated by the most powerful software suite on the market. Its features allow you to enhance the color and texture of a prepared dish, a designer cake, a silver dinnerware set or a high gloss sorbet with variable lighting intensity that can be adjusted in multiple image zones.
Increase your productivity with memorized object placement, multi-shooting and multi-product cropping assistance without lowering image quality by combining all the software features.
Precision and detail are two essential elements in the presentation of food product photography. There are strict labelling standards for pre-packages goods, and some elements like ingredients, origin, weight, and lot number must be visible to the consumer. Furthermore, the public’s growing awareness of the importance of a healthy, balanced diet has made consumers more discerning about their food choices.
Images of your dishes and preparations need to be clear, legible, and visually clean to inspire confidence in their quality and safety. These images must also awaken the senses and the imagination of consumers, viewers, trend followers and food addicts. The hyperfocus feature allows you to obtain 100% clear photographs for all your products and arrangements, like images of a gourmet gift basket and each of its items. Adding a 20x zoom function gives them the option of learning more about a product’s composition before buying. The variable lighting in our studios lets you adjust the lighting and highlight the glistening skin of a roast chicken or the smooth texture of a smoothie bowl.
These features combined with automatic cropping assistance empower you to add your agro-food and culinary images in all your media.
Our photography studios and their operating software assist the user at every step of the way, from object placement to exporting image files. They’re the perfect tool for photo shoots of cooking utensils and accessories, arrangements of place settings featuring tableware and glassware…
“ Embanet is an e-commerce business specializing in the table arts, and dishware in particular. We have an obligation to provide our customers with high quality professional photographs so they can evaluate our products at their true worth. In addition to bringing the creative process in-house, we’ve saved a non-negligible amount of time. PackshotCreator allows us to shoot all our products without any knowledge of photography and still get high quality results.”
Patricia Suchier, manager of Embanet
Since 2003, our product photography specialists have trained thousands of customers, working with the latest Canon et Nikon technologies in combination with PackshotCreator photo solutions and other studio set-ups. The goal is intensive practical work creating agro-food and culinary images, to understand and master photo shoot basics. You can choose between an initial one-day course or a full training cycle with specialization modules (360° animations, e-commerce, or even post-production). At the end of training course, you will be 100% ready to employ your photo solution and become your own product photographer.
The progressive zoom enlarges the entire image (not just one section) to 20x, even when dishes are 360° animated. The customer can zoom in on one section of the dish, then browse the entire image without losing the magnification. Research shows that the more potential customers have access to detailed interactive visuals (360° animations, Focus Stacking), the higher the conversion rate.
Cooking equipment, utensils and accessories, dishware, agro-food products... Whether you have 50 or 2000 items to photograph, PackshotCreator software eliminates back-and-forth travel to outside service providers and standardizes photo shoots: product placement assistance, memorization of batch parameters to produce uniform images of a range of chef's knives, simultaneous export of images to multiple file formats.
Your choice of lighting (daylight or other) and modular anodized aluminum panels combined with PackshotCreator software give you complete control over your production of visuals. You can choose whether to photograph items against a neutral background or crop them in just a few clicks.
"With our PackshotCreator, we create three visuals/views per product (three different angles) for our 1,000 references with baffling simplicity and speed, and no editing is necessary.
Nathalie Faller - Executive Director
Uses PackshotSpin Series
DISCOVER DEDICATED SOLUTIONS TO CULINARY ARTS AND FOOD VISUALS